Marketing 2.0   
FREE ONLINE MASTERCLASS

Learn the Psychology & Systems that Drive Conversions for Moving Companies (and Beyond)

website
webforms
Roman Golovach
Digital Marketing Expert & Founder of Octopus Software. Over 15 years in the moving industry, I've empowered 300+ companies to thrive and pioneered the groundbreaking Elromco v.1.
Roman Golovach (Founder of Octopus Engage )
I spent 15 years learning what makes moving companies successful online. Now I'm sharing everything I know - whether you work with us or not.
I started my journey as a mover — carrying boxes, working long days, learning the business from the ground up.
Over the past 12 years, I’ve built websites, CRMs (Elromco, Octopus CRM), and complete marketing systems for moving companies across the U.S. and Canada, helping them increase conversions and book more jobs.

Along the way, I discovered that marketing isn’t just about ads or design. It’s about concepts — the mental models that shape strategy and results. I call this approach Marketing 2.0.

Today, I share everything I’ve learned in this masterclass — the psychology, the systems, and the exact steps movers can use to stand out in a crowded market. Whether you work with Octopus Engage or not, you’ll leave with a framework you can apply immediately.

In this masterclass, you’ll learn:

  • How the brain actually makes buying decisions
  • Why most marketing fails — and how to build a complete system that works
  • The 5 core concepts: The Bet, Brain Decides, System = Game, Targeting, Long-Term Strategy
  • Real strategies movers are using to boost bookings and dominate their markets

Ready to stop guessing and start winning in marketing?

I know the frustration: pouring money into ads, tweaking websites, and still not seeing consistent results.

Over the past 15 years, I’ve worked with 100+ moving companies and studied the psychology behind every booking decision. That journey led me to create Marketing 2.0 — a powerful framework that combines psychology, systems thinking, and real-world case studies.

This masterclass goes far beyond tips and tricks. It’s a complete, practical session where you’ll discover:

  • How to make your website convert in 3 seconds or less (faces, video, colors, movement)
  • How to design forms that feel like games (progress bars, clicks, instant feedback)
  • How to finish the client journey with trust (account pages, instant quotes, booking flow)
  • How to run ads that filter the right clients (premium targeting, matching landing pages)
  • How to think long-term, so so every ad dollar builds momentum for years to come

We do the heavy lifting inside this masterclass.

You’ll leave with clarity, tools, and a repeatable system. No fluff, no jargon — just the exact psychology and strategies that moving companies (and other service businesses) are using to grow.

👉 Watch the masterclass and see how Marketing 2.0 can transform your business.

GROW
Your Moving Business
and
win More Clients
EXTRA revenue
per year
$267,723
+6%
EXTRA revenue
per year
$32,046
+6%
EXTRA revenue
per year
$78,381
+4%
EXTRA revenue
per year
$56,961
+4%
EXTRA revenue
per year
$112,143
+7%
EXTRA revenue
per year
$47,622
+6%
EXTRA revenue
per year
$21,328
+6%
EXTRA revenue
per year
$106,172
+6%
EXTRA revenue
per year
$12,460
+7%
EXTRA revenue
per year
$17,802
+5%
EXTRA revenue
Per year
$37,081
+6%
EXTRA revenue
per year
$24,823
+6%
Impress your clients  
on each step
We help Moving Companies To
book more
TESTIMONIALS
Look What Our
Customers Say!
Fusce venenatis tellus a felis scelerisque, non pulvinar est pellentesque.

I highly recommend OctopusEngage. She was attentive to our needs and worked tirelessly to find us the perfect home. We couldn't be happier with our new place!

Barbara D. Smith
CEO LexelMoving
Play Review
TESTIMONIALS
Look What Our
Customers Say!
Fusce venenatis tellus a felis scelerisque, non pulvinar est pellentesque.

I highly recommend OctopusEngage. She was attentive to our needs and worked tirelessly to find us the perfect home. We couldn't be happier with our new place!

Barbara D. Smith
CEO LexelMoving
Play Review
TESTIMONIALS
Look What Our
Customers Say!
Fusce venenatis tellus a felis scelerisque, non pulvinar est pellentesque.

I highly recommend OctopusEngage. She was attentive to our needs and worked tirelessly to find us the perfect home. We couldn't be happier with our new place!

Barbara D. Smith
CEO LexelMoving
Play Review
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